.now
| gTLD | |
|---|---|
| Type | gTLD |
| Status | Delegated |
| Find out more: | |
 | |
.now is a delegated TLD in ICANN's New gTLD Program. Amazon's application succeeded and the company currently manages the TLD.[1]
Previous Applicants
[edit | edit source]- Donuts (Grand Turn, LLC) - This applicant submitted a Public Interest Commitment, which can be downloaded here.
- Global Top Level ApS
- One.com A/S
- Starbucks (HK) Limited (Richard Li company)
- XYZ.COM LLC[2]
Objection
[edit | edit source]An official Legal Rights Objection was filed by the applicant Starbucks (HK) Limited, against all fellow applicants.[3]
A Legal Rights Objection, as defined by the ICANN approved mediator, WIPO, is when, "third parties may file a formal objection to an application on several grounds, including, for trademark owners and Intergovernmental Organizations (IGOs) [..] When such an objection is filed, an independent panel (comprised of one or three experts) will determine whether the applicant’s potential use of the applied-for gTLD would be likely to infringe [..] the objector’s existing trademark, or IGO name or acronym."[4]
Usage
[edit | edit source]Below are some notable examples of .now usage:
ms.now - American news agency owned by Versant Media (NASDAQ: VSNT), formerly known as MSNBC.
mediaco.now - Publicly traded (NASDAQ: MDIA) media company with portfolio of digital, television, & radio properties.
md.now - Publicly traded (IDX: FILM) Indonesian TV and Film production studio.
rincon.now - Broadcasting Group with 20 TV stations in eleven States.
jobs.now - H-1B/PERM job listing aggregator.
anywhere.now - Customer experience agency, based in the Netherlands.
wavelength.now - Social media engagement and content agency based in London.
marvin.now - eClinical operations and data management, based in Germany.
exit.now - Founder focused exit resources & planning.
steady.now - Event and Video Production services, based in Brooklyn NY.
studio.now - Digital Design Studio based in Europe.
northof.now - Strategic design consultancy, based in Barcelona.
mtc.now - IT Outsourcing & Strategy, based in Maine, USA.
passport.now – London based global residency & citizenship law firm.
natureneedus.now - WWF
help.refugees.now - International NGO based in Denmark.
References
[edit | edit source]- ↑ .NOW Delegation. Retrieved 13 Jul 2016.
- ↑ Now Status, ICANN.org
- ↑ LRO Cases, WIPO.int
- ↑ LRO, WIPO.int Retrieved 25 March 2013
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